Email and Social Strategy
I've been working on the Waraji account since my first few weeks at TriMark Digital. Their site was one of the first websites I was allowed to design. To this day, they are one of my favorite clients to work with. Generally good hearted people, with outstanding sushi, food, and service.
It started with a email re-design. In 2015, the Waraji account manager came to me with the idea to re-do the Waraji brand. Noting it would still need to match their current site, but, I had freedom to change the style as I pleased.
We wanted to embrace a Japanese style while mixing it with the modern dining experience.
I picked both soft and vibrant colors, along with the use of a paint brush texture background. We mixed Modern fonts with more artistic fonts to achieve the feel we we're looking for.
- Email Design
- Social Media Post Design
- Menu Inserts & Flyer Design